The Early 1900s
In 1915, Gillette created the first razor specifically for women, the Milady Decolletée. The early 1900s also saw ads for depilatory cream hit the masses. In 1907 an ad for X-Bazin Depilatory Powder began circulating, promising to remove “humiliating growth of hair on the face, neck, and arms.” A decade later, a leading women’s fashion magazine ran an ad featuring a woman with her arms raised and her armpits bare, NOT the first of its kind.
via The shockingly cool history of hair removal – The Early 1900s | Gallery | Glo.